PART OF THE DORITOS E3 #MIXARCADE, 2016
For the launch of new Doritos MIX product line, Sheet Metal Alchemist was commissioned by New Creatures to create 2 original centerpieces for the Doritos #MIXARCADE. The #MIXARCADE experience consisted of a 6 story tall arcade game / performance stage with a classic video game lounge.
Within the classic video game lounge, Sheet Metal Alchemist designed and fabricated an 8-bit inspired DJ booth to anchor one end of the space. The lighting on the DJ booth could be adjusted on the fly, wirelessly using custom iPad control software.
In addition to the DJ Booth, Sheet Metal Alchemist designed, fabricated, programmed, and installed the Mix-A-Tron: a multi-player whack-a-mole game with a trivia element. At the Mix-A-Tron, players used custom made smart mallets to hit moles which answered on screen trivia questions.
The Mix-A-Tron was completed in a total of 5.5 weeks from concept to delivery while the DJ booth was completed in 1.5 weeks.